What are the differences between ERP and customer relationship

Last updated Feb 25, 2019

Question by catherine_cregg: What are the differences between ERP and customer relationship management (CRM) software?
? In what ways do they complement each other? Use examples as needed. What is the best use of each? Provide examples (in your own words).

Great answer:

Answer by Jodie
ERP = Enterprise Planning Resource
Tracks aspects of the business such as financials (Accounts Receivable, Accounts Payable, General Ledger), inventory, distribution, manufacturing, payroll, and HR.
Example – Microsoft Dynamics ERP – GP, SL, AX, NAV

CRM = Customer Relationship Management
Tracks contact/account information and manages sales pipeline and inventory, marketing campaigns and results and customer service histories, trends and results.
Example – Microsoft Dynamics CRM

They will complement each other with the CRM helping to drive sales/orders/client management/customer service while the ERP solution will help manage the accounting, production, billing/collection aspect of the company. Together, they give the company a complete picture of the daily progress.

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